This is BHG

Our New Group Brand

Say ’Bygghemma‘ and a majority of people think of power tools and building materials. They think of hardware stores and compare us with the offline DIY crew. But Bygghemma Group is unlike any other DIY company. In fact, we’re not a DIY company at all.

Our fastest growing segment is home furnishing, we offer a wide range of leisure products and we are currently pushing the boundaries by offering installation services online. We are a high-tech, data-driven family of dots, set out to ‘make living easy‘ for our customers. And we offer products for the home.

So we set out to create a new corporate identity to better embody and reflect our Group’s strong range of brands and online presence. A new vibrant profile that represents our vast offering today – without losing sight of our heritage. We are proud of our Bygghemma history and DNA.

Our solution is to rebrand as BHG. Matching our stock market ticker – staying connected to our history. 

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